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AP 24® Whitening Fluoride Toothpaste

Sku: 01001647

Lightens teeth without peroxide while helping to prevent cavities.

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AP 24® Whitening Fluoride Toothpaste lightens teeth without peroxide while preventing cavities and plaque formation. This gentle, vanilla mint formula freshens breath and provides a clean, just-brushed feeling that lasts all day.

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    Diminishes the appearance of surface stains

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    Helps lighten without harsh chemicals

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    Helps protect teeth and prevent cavities


  • Adults and children 2 years of age and older: brush teeth thoroughly, preferably after each meal, at least twice a day or as directed by a dentist or physician.
  • Instruct children under 6 years of age in good brushing and rinsing habits (to minimize swallowing).
  • Supervise children as necessary until capable of using without supervision.
  • Children under 2 years of age: consult a dentist or doctor.
If more product than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away.

All Ingredients


Active Ingredients

Sodium Monofluorophosphate 0.76% (0.15% w/v fluoride ion).

Inactive Ingredients

Water (Aqua), Hydrated Silica, Sorbitol, Aluminum Hydroxide, Glycerin, Tetrasodium Pyrophosphate, Poloxamer 338, PEG-12, Dimethicone, Poloxamer 407, Cellulose Gum, Sodium Lauryl Sulfate, Flavor (Aroma), Sodium Saccharin, Titanium Dioxide (CI 77981).

Key ingredients

AP 24 Blend

A plaque-fighting agent of dimethicone and surfactants. AP 24 is a long chain that can wrap around teeth and hold tight to leave your mouth feeling slicker and fresher longer.

Proprietary blend of hydrated silica and aluminum hydroxide

A unique combination of mild abrasives that polish and smooth eeth to help reduce surface stains without eroding enamel.

Sodium monofluorophosphate

An approved form of fluoride that can be used to fight cavities.

Vanilla Mint Flavor

a dynamic, vanilla mint flavor creates a clean, refreshed feeling.

Other Ingredients

Water (Aqua), Hydrated Silica, Sorbitol, Alumina, Glycerin, Tetrasodium Pyrophosphate, PEG-12, Dimethicone*, Poloxamer 338*, Poloxamer 407*, Cellulose Gum, Sodium Lauryl Sulfate, Flavor (Aroma), Sodium Saccharin, Titanium Dioxide (CI 77891).


MSI provides free of charge cleft lip and cleft palate surgeries, along with all necessary aftercare, including dental needs, speech therapy, psychological counseling and ear, nose and throat consultation. Purchasing an AP24 product, a 10-cent donation will be given to MSI Smile Possible initiative.

    No peroxides—they have the potential to cause tooth and gum sensitivity. No harsh abrasives—they remove stains but erode and scratch teeth.
    No. AP 24 Whitening Fluoride Toothpaste is not an oxidizing, bleaching agent. However, if your teeth are stained, darkened, or soiled from various foods, tobacco, or drinks, AP 24 Whitening Fluoride Toothpaste will quickly remove surface stains and return your teeth to their light, natural color.
    The RDA of AP 24 Whitening Fluoride Toothpaste is well within safe levels and perfect for everyday use.
    Our whitening toothpaste whitens great on its own, but when used in conjunction with the AP 24 Smile Pop Toothbrush, AP 24 Whitening Fluoride Toothpaste is scientifically proven to help improve the appearance of surface stains compared to a standard toothbrush.
    With our latest update, we have proudly eliminated the carton historically included with AP 24 Whitening Toothpaste. In doing so, we will prevent approximately 22 tons of paper from entering landfills each year.* By purchasing AP 24 Whitening Toothpaste, you’re joining us in taking an active, engaged stride to ensure the future is bright for both the planet and each of us. Please visit www.nuskin.com/sustainability for more information. *Based on 2019 sales for EMEA, KO, and JP.