Step 4: Change Management

Pain Point: People are naturally resistant/resistant to change or innovation

 

Pain Reliever: Show users how to leverage Nu Skin Connect as a benefit to THEIR business

 

Sensing some resistance from your team? Well, not to worry. Resistance is completely normal, and actually an expected part of any rollout process. Here are a few of the most common reasons for resistance and some tips on how to decrease the risk of resistance on your team and alleviate any concerns.

 

Inadequate training or communications

• Leverage all of the Nu Skin Connect training resources listed in Step 1. It is integral that you over communicate the features and benefits of Nu Skin Connect from day 1, and ensure that every team member has access to the training materials they learn best from. (Nu Skin Connect offers training material: written articles, recorded how to videos, live video training format, 1:1 real time chat)

 

Not involved or engaged in the decision process for the new CRM

• Although your company has ultimately decided that Nu Skin Connect is the right tool for your business, that doesn’t mean that you can’t engage your team early on! Ask them what their biggest challenges or pain points in their business are before you introduce Nu Skin Connect. Summarize those challenges and connect Nu Skin Connect features as a solution to their pain points. Here’s an example:

 

Pain Point: Don’t know what to say

 

Pain Reliever: The Nu Skin Connect content library helps you create, save and share high performing scripts to help you take the guesswork out of what to say

 

Pain Point: I don’t know who to talk to

 

Pain Reliever: The Nu Skin Connect Cycle helps identify who you need to be talking to, what you need to be talking to them about, and when you need to reach out.

 

Pain Point: I don’t know anyone to sell to

 

Pain Reliever: Connecting your social media accounts to Nu Skin Connect activates Nu Skin Connect smart prospecting feature. Nu Skin Connect will then recommend people to reach out to and you can tag prospects based on their appetite triggering a series of tasks that Nu Skin Connect will suggest to you at relevant intervals.

 

Lack of Leadership or Internal Advocates

• I’m sure you’ve heard the term “be the change you want to see” before. Well, this applies to Nu Skin Connect adoption as well! It is important to lead by example and be completely active on Nu Skin Connect when driving adoption on your team. People are influenced by the actions that their leaders take and if you’re not actively using Nu Skin Connect, they likely won’t adopt it either.

Here is the outline we suggest following for maximum team adoption onto Nu Skin Connect.

Customer Care App Features