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Why is product Customisation important?

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Around the world, people are focusing on becoming their personal best. They are increasingly looking for custom-made solutions that fit their specific needs.

 

Alongside this movement, science and technology are pushing the boundaries of what is possible with skin care. Personalised skin care is a $12.2 billion1 market that is rapidly growing as companies are developing products to respond to the demand.

 

Beauty devices alone are a $2.3 billion market, forecasted to grow to $4.5 billion by 2018.2

 


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"One-size-fits all" is no longer the norm.

 

Today more than ever, our customers want to express their personality through their product selection, experiences & choices.

 

Customisation is the new phenomenon.

 

As part of this phenomenon, businesses must now prepare for consumer expectations to have a hand in the shopping process. Moreover, businesses must provide for consumer demand towards the ability to continuously customise products and make modifications over time.

 

This process is not only driven from a desire to perfect a product over time, but to recognise the enjoyment & freedom of consumers to showcase their personal touch.

 

Every day, consumers are faced with the dilemma of having more choices in the market, but having less and less time to make product decisions. Sometimes the sheer number of choices can be overwhelming.

 

But what if you could own a product that will answer to this new phenonmenon?

What if there was a product that could be customisable over time to suit your needs?

 

Introducing ageLOC Me, Nu Skin's innovative and revolutionary anti-ageing skin care system that customises and calibrates towards the needs of the user. Brilliant and yet simple to use, ageLOC Me delivers five powerful anti-ageing products, custom selected by you from over 2,000 possible regimen combinations. Delivering one streamlined, simplified skin care regimen just for you.

 

Get ready to Discover The Best You.


1. Canadean Research Firm, Sept 2014

2. Kline, Beauty Device 2013 Fact Sheet

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