Market Trends

By positioning your Nu Skin business in front of worldwide aging trends, it can be a great way to grow your business. Below are just a few reasons why:


PEOPLE WANT TO CONTROL HOW THEY AGE

  • In a global study by AC Nielsen over 60% of women confirmed that 60s is the new middle age

 

PEOPLE WANT TO CONTROL HOW THEY LIVE

 

  • The prospect of longer life spans raises concerns about the quality of life – both related to health, wellness, and overall fulfillment. Direct Selling is in a position to assist with these concerns.

 

HEALTH & BEAUTY INDUSTRY REPRESENTS OVER US $500 BILLION WORLDWIDE

 

  • The aging population means that there is a growing market of people desiring anti-aging products and able to pay the premium prices they command
  • Global cosmetics and toiletries market is currently worth $333 billion (USD)
  • Global nutritional products category was estimated at $240 billion (USD)
  • Aging is the dominant demographic trend across North America, Europe and much of Asia
  • Society is aging on a global scale, influenced by increased life expectancies, declining birth rates and better standards of healthcare. By 2012, approximately 26% (80.6 million) of the US population will be aged 55 and over, up from 24% in 2007