Vitameal: More than a Meal
Malnourished children are missing KEY NUTRIENTS in their diets, which can hinder brain, bone, and immune system development. Most humanitarian food consists mainly of grain, such as corn, but may lack other essential nutrients necessary for HEALTHY DEVELOPMENT.
VitaMeal is SPECIALLY FORMULATED FOR MALNOURISHED CHILDREN* or family use and produced by Nu Skin—a company with extensive experience in nutrition. Working with an expert in child malnutrition in third-world countries, Nu Skin developed VitaMeal to provide:
- A balance of carbohydrates, protein, fat, and fiber
- Essential fatty acids required for normal brain development, skin health, and immune defense
- Electrolytes necessary for maintaining normal fluid balance and muscle function
- 25 essential vitamins and minerals, including vitamin A for normal sight and immune functions, as well as nutrients for normal growth and skeletal development*
VitaMeal is vegetarian and non-dairy, and allows for the easy addition of ingredients to fit every taste and culture. Each VitaMeal package contains 30 child-sized meals, or enough food to provide a child with one nutritious meal each day for a month.
* These statements have not been evaluated by the FDA. VitaMeal is not intended to diagnose, treat, cure or prevent any disease.
Maximizing Your Impact
While the VitaMeal itself is very important in impacting the lives of children, the donations go beyond just the meal to impact the lives of many others. These meal donations create opportunities to improve lives through education, jobs, and teaching self-sufficiency.
Drawing Children to School
VitaMeal donations are generally distributed through school programs because parents living in poverty will often send their children to school for a free meal, rather than keep them home to work. This is especially true of girls: the World Bank has recognized that “there is no investment more effective for achieving development goals than educating girls.”
Ensuring a Consistent Flow of Donations
As a social business initiative, Nourish the Children facilitates consistent and increasing food donations by offering an incentive to buy, donate, and promote VitaMeal. This commission is included in the price of the food and allows distributors to invest their time and resources to encourage others to join the cause against malnutrition. Your VitaMeal donation is increased with a corporate match program from Nu Skin.
Building Economic Opportunity
VitaMeal plants in Malawi and China reduce transportation costs and boost local economies.
Contributing to Self-Sufficiency
Some of the proceeds from VitaMeal purchases are donated to the Nu Skin Force for Good Foundation to fund agricultural education at Mtalimanja Village (link to Village page of the FFG section) in Malawi. Increased farm production could someday alleviate the need for food assistance in Malawi.