About Nu Skin

About Nu Skin

Our Mission

Our mission is to be a global force for good by empowering people to improve lives with innovative products, rewarding opportunities and an enriching culture.

Our Vision

Our vision is to become the world’s leading innovative beauty and wellness company, powered by our dynamic affiliate opportunity platform.

Our Values

We are: Ethical and Honest, Innovative, Optimistic, Compassionate and A Force for Good.

Our History

Founders Blake Roney, Sandie Tillotson, and Steve Lund set out to combine innovative personal care products with ingredients that subscribed to the philosophy of “all of the good, none of the bad” for a generous business opportunity that would attract high-caliber salespeople.

It didn’t take long for people to discover the difference of Nu Skin’s unique business opportunity and one-of-a-kind products. In fact, the first product order was so popular that it was gone in a matter of hours. People loved the products so much that many even brought their own bottles and jars for the founders to fill with the unique formulas using an ordinary spoon.

Since that time, Nu Skin has demonstrated a distinctively different approach to business. It began with an innovative concept of premium quality products and a uniquely compelling global business opportunity.

Direct Selling Industry

The direct selling channel is an avenue where entrepreneurial-minded people can work independently to build a business with low start-up and overhead costs.

Direct selling consultants work on their own, but affiliate with Nu Skin retaining the freedom to run a business on their own terms. Consultants forge strong personal relationships with prospective customers, primarily through face-to-face discussions and demonstrations.

Nu Skin Awards

Best Global Culture



America's Best Employers



Best Places to Work
6x Winner: 2016-2021

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