Market Trends

Market Trends

By positioning your Nu Skin® business in front of worldwide ageing trends, it can be as big and successful as you want it to be. It all depends on you. Below are just a few reasons why:


PEOPLE WANT TO CONTROL HOW THEY AGE

  • In a global study by AC Nielsen over 60% of women confirmed that 60s is the new middle age


PEOPLE WANT TO CONTROL HOW THEY LIVE

  • The prospect of longer life spans is not only raising concerns about the quality of life, but also increase anxiety about financial resources and the prospect of loneliness – all of which Direct Selling are in a position to assist with


HEALTH & BEAUTY INDUSTRY REPRESENTS OVER US$500 BILLION WORLDWIDE

  • The ageing population means that there is a growing market of people desiring anti-ageing products and able to pay the premium prices they command
  • Global cosmetics and toiletries market is currently worth US$333 billion
  • Global nutritional products category was estimated at US$240 billion
  • Ageing is the dominant demographic trend across North America, Europe and much of Asia Society is ageing on a global scale, influenced by increased life expectancies, declining birth rates and better standards of healthcare. By 2012, approximately 26% (80.6 million) of the U.S. population will be aged 55 and over, up from 24% in 2007.

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