The Anti-aging Mega Trend

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The Anti-aging Mega Trend

Looking and Feeling Younger

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The desire to retain a younger look and feel isn’t restricted to an older generation. Modern men and women are finding the physical signs of aging objectionable, and more consumers are making changes in their lifestyles to increase their life spans.

 

THEY ARE BEGINNING THEIR SKIN CARE TREATMENTS AT A YOUNGER AGE AND ARE SPENDING MORE TIME AND MONEY ON PRODUCTS THAT MINIMIZE THE SIGNS OF AGING.


With younger consumers hoping to preserve their youth before the onset of aging, the consumer group for anti-aging products expands from middle-aged and older consumers to younger consumers between 26 to 38 years. However, it’s the increasing aging population across the world that is really driving the demand for anti-aging products and services and taking preventative measures to delay the signs of aging. The aging population means that there is a growing market of people desiring anti-aging products and able to pay the premium prices they command.

 

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