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Nu Skin (China) Daily Use and Health Products Co. Ltd. is a wholly owned subsidiary of Nu Skin Enterprises, a leading marketer of world-class personal care and nutrition products. The company is registered on the New York Stock Exchange under the ticker symbol "NUS."
Nu Skin Enterprises primarily markets world-class personal care and nutritional products. Through the Nu Skin line of innovative personal care products, the company enhances the way people look. Through the Pharmanex line of scientifically based nutritional supplements, the company improves the way people feel. And through other initiatives, such as the Nu Skin Force For Good Foundation?, Big Planet products and services, and the Nourish the Children? Initiative, the company helps people live better. The mission of Nu Skin Enterprises is to be a force for good in the world.
Today, Nu Skin Enterprises employs more than 5,000 people around the world, operates in 34 markets, has annual revenue approaching $1 billion, and has more than $600 million in assets that it uses to accomplish its global mission.
Nu Skin Enterprises is a strong and stable enterprise. As a New York Stock Exchange listed company (NYSE:NUS) it provides detailed financial information regarding its operations. This information can be accessed through the company's website at http://nuskinenterprises.com. Additionally, the company currently enjoys a Dun and Bradstreet rating of 5A1, which rating is reserved for only the most stable and respected companies.
Nu Skin was founded in Provo, Utah, USA in 1984 by Blake Roney, who currently serves as Chairman of the Board. Blake, then a recent college graduate, researched the marketplace and found that most leading personal care companies only included one or two good ingredients in their products. They then used fillers and sometimes even harmful ingredients, such as mineral oil, wax, and harsh alcohols, to improve the look and feel of the product but not the efficacy. Blake and his sister Nedra determined that there was a market opportunity for a new type of skin care product-one that contained only beneficial ingredients. The initial company's philosophy "all of the good, none of the bad" remains as Nu Skin's guiding principal for developing new products today.
The company soon found a great demand for its newly developed product line.
Consumers would flock to the small company's office to get their jars refilled as soon as new shipments would arrive. As new shipments were sold, additional products were produced. All growth was funded without incurring any debt for the company. The company grew and expanded quickly moving from warehouse to bigger warehouse until in 1991 the company completed construction of its world-class warehouse and distribution facility in Provo, In 1992, Nu Skin introduced a line of nutritional products which are currently marketed throughout the world under the brand name Pharmanex. These products built upon the concept of the advanced personal care line by building "beauty from the inside out." While sales of this line of products was successful, the line took on an entirely new scientifically based focus upon the acquisition of Pharmanex in 1998. With that acquisition, the company purchased research and development facilities in China (in Shanghai and in Beijing) as well as a raw material extraction facility (in Zhejiang Province).
In 1996, Nu Skin took a big step forward in gaining world-class recognition status by going public under the New York Stock Exchange ticker symbol NUS.
The successful IPO was one of the year's most sought-after stock offerings. Since becoming public, the company has reported detailed financial and business information regarding its operations each quarter.
Over the last several years, the company's global expansion and market share penetration have continued. This growth in the Nu Skin brand has been based primarily upon the company's focus on excellence and its desire to help people achieve their best. That's why Nu Skin Enterprises chose to become an Official Olympic Sponsor of the 2002 Olympic Winter Games and the U.S. Olympic Team in 2000, 2002, and 2004. Nu Skin markets in Asia, including Korea, Thailand, and Taiwan, have also sponsored their local Olympic teams.
Key dates in Nu Skin's development include:
1984 Nu Skin International opens for business with eight products
1990 International expansion begins with the opening of the Canada market
1991 Asian expansion begins with the opening of the Hong Kong market; corporate warehouse completed
1992 Nutritional products introduced; opening of the Taiwan market
1993 Opening of the Japan, Australia, and New Zealand markets
1995 The Force for Good campaign is introduced; operations commence in Europe
1996 Opening of the South Korea market
1997 Opening of the Thailand market
1998 Pharmanex is acquired; Big Planet is launched
1999 The Nu Skin Center for Dermatological Research at Stanford University School of Medicine is established
2000 Opening of the Singapore market
2001 The Nu Skin China Personal Care Manufacturing Facility in Shanghai opens; opening of the Malaysia market
2002 Salt Lake Olympic sponsorship; the Nourish the Children? Initiative is launched; Nu Skin and Stanford win Gold Triangle Award
2003 Retail business is opened in mainland China
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